Role of Estate Agents in Selling Your House

Selling your home is never easy and requires a lot of time and effort. You have to prepare your home for sale, find a buyer, and go through weeks of negotiations and paperwork. 

 

Selling a home is time-consuming, so it is no wonder so many people turn to local estate agents. For as long as there has been a real estate industry, agents have been eager to help with the sale of property. 

 

In recent years, there has been debate concerning whether or not real estate agents have a place in the real estate market, but at Lyons Estates we still strongly believe in the value of hiring an experienced online or traditional estate agent when selling your home. 

 

Here are some of the ways that real estate agents play a role in selling your house. 

Is Using a Real Estate Agent a Good Idea in 2025?

In recent years, you may have seen an increasing number of people choosing to sell their homes without the assistance of a real estate agent. Many sellers ask the same question: ‘Can I sell my house without an estate agent?’ In short, you can sell your house without an estate agent, but that doesn’t mean you should. 

 

Though it is possible to go it alone, if you want it to be a success, you need the support of market experience and marketing expertise, which is not something that you can learn overnight. 

 

More often than not, when trying to avoid estate agent costs, people who choose to sell their homes without the support of real estate agents often encounter more costs. 

 

This is because it can be easy for someone with little experience in real estate to make mistakes, and so parts of the process often need to be repeated, which comes at a cost. 

 

Selling a property can be complex, so having a real estate agent by your side to offer advice for selling your home is definitely recommended. 

How a Real Estate Agent Will Help Sell Your House

Now that you know some of the reasons why we think you should sell your home with the help of a real estate agent rather than going it alone, here are some ways a real estate agent can help you sell your house.

Property Valuation

Working with a real estate agent is likely your best option if you want accurate information about the value of your property before putting it on the market.  

 

Most agents will offer a free valuation of your property before signing any contracts, but you will likely need to make an agreement before they can fully appraise your property.

 

Having an accurate valuation of your property puts you in a much better position when it comes to selling, as it allows you to get a better understanding of the money you can afford to spend during the selling process, which will still guarantee that you make enough money from the overall sale. 

 

Understanding how much you can expect to make from your property can help you plan your sale better.

 

Developing a Marketing Strategy

Real estate agents play a valuable role in developing a marketing strategy for your property. The world of real estate has become more digital and you will likely find the mass majority of potential buyers online, which is why more and more people are working with real estate agents who can market their home through online property portals while still achieving local focus. 

 

At Lyons, we showcase a number of properties local to Liverpool, all sourced by our Liverpool-based online estate agents. Many of the properties we showcase may not have been picked up if it hadn’t been for the marketing carried out by the estate agents. 

Setting up Viewings

One of the most time-consuming aspects of selling a property is setting up and carrying out viewings. If you work a 9-5, it can be challenging to find the time to complete a viewing, so you may miss out on many potential buyers, as nobody wants to commit to purchasing a house without seeing it. 

 

A real estate agent conducts viewings and accompanies the potential buyers through the property. This means that you do not have to worry about taking time off work or missing potential buyers, all thanks to your real estate agent. 

If you consider all they do to help you sell your house, real estate agent fees are certainly worth it, and may take a pre-agreed fixed fee.

Responding to Enquiries

With a real estate agent on your side, you don’t have to worry about responding to buyer enquiries. When selling a property, it is likely that you will be inundated with applications for viewings, and you often have to act fast to keep the buyer’s attention.

 

A real estate agent will promptly respond to enquiries, ensuring that you do not miss out on potential property buyers. 

Negotiations

Negotiations are a big part of the house-selling process and are expected, as purchasing a house is a big financial investment. However, if you have never sold a property before, it can be difficult to ensure that you still get enough money from the sale and that the buyer is happy. 

 

A real estate agent will take care of all the negotiations with sale boards for you, and provide expert guidance on how to reach an agreement that benefits all involved parties. They will also ensure that you get the best price possible for your property, as it is not uncommon for buyers to try to secure a below-market price. 

Paperwork and Legalities

One of the most confusing and time-consuming aspects of selling a property is filling out paperwork and dealing with legalities. Luckily, a real estate agent can help you with this. 

 

Real estate agents will ensure that all documents, including contracts and offer letters, are filled out and submitted correctly and on time. The agents will also coordinate with other professionals involved in the sale process, such as lawyers and mortgage brokers.

If the exchange of contracts is a concern for you when selling your property, this is a huge benefit. 

 

Imparting Market Expertise

A huge benefit of working alongside an estate agent is that they can impart their market expertise to you. If you are working with an experienced real estate agent, they will have years of industry experience and may even have some tips and tricks they can teach you to help you get a better price for your property.  

 

Many people choose to work with real estate agents when they are looking to buy a house. These agents can teach them how to negotiate house prices and save money, which is incredibly beneficial, especially given the current economic climate. 

 

Developing market expertise is a great way to guarantee that you can avoid common mistakes when selling your home. 

The Benefits of Working With an Estate Agent

Now that you know the roles that a real estate agent can play in the sale of your home, let’s further explore the benefits of working with an estate agent. 

Access to More Potential Buyers

A big part of being a real estate agent is marketing. That means that the majority of real estate agents have a lot of connections and a little black book full of people who might be interested in your property, as well as often an established reach on social media.  

 

You must acknowledge just how congested the real estate market is so potential buyers may not even stumble across your property. Working with an online agent gives you access to their entire network, which opens the door to many new buyers. 

 

The more people that see your property, the more likely you are to achieve a sale, so working with a real estate agent is definitely beneficial.

Local Knowledge

Real estate agents tend to have excellent local knowledge. Depending on how long they have been working in an area, they will have sold or bought plenty of properties, which means that they should have a great understanding of the kind of price you can expect to sell for in the area. 

 

Having this local expertise is great for making plans for your sale and also ensuring that you are not being too overambitious with your pricing strategy, as not having a great strategy in place can mean that you miss out on potential clients. 

Time-Saving

There is no denying that selling your house can be a time-consuming venture, but having a real estate agent on your side, and even perhaps granting them a sole agency agreement, can help you save a lot of time. They will take care of your paperwork, host your viewings and just make sure that everything is running smoothly, which means that you can spend more time planning for your next property. 

 

As they say, time is money, and with the help of an expert estate agent, you can make some great savings. Looking to pay the estate agent to handle these issues can relieve a lot of stress, leaving you to focus on your next project. 

Professional Guidance

Real estate agents can leverage their knowledge of the local real estate market to give you professional guidance. 

 

The real estate market is constantly changing and evolving, and real estate agents can give you valuable insights into current trends and legal regulations to help you make informed decisions when selling your house. 

Negotiation Skills

Not everyone is born with the gift of the gab, and the idea of negotiating can be incredibly scary to some. When selling a property, you have to expect a certain degree of negotiation, and it is important that you leave the negotiations with a price that you are happy with. 

Working alongside a real estate agent will help you develop negotiation skills and ensure that you have the confidence to get the result that you are looking for. Real estate agents will teach you some industry methods for maintaining control of a negotiation, which can be difficult. 

 

Improve Your Chances of Selling 

When you put your house on the market, you have to consider just how many people you are competing with. Any tool you can use to improve your chances of a sale going through should be taken, so why not use a real estate agent if you can? 

 

If you want to sell your house as fast as possible, working with a real estate agent will definitely help you do so. 

How Much Do Estate Agents Charge For Selling a House?

Something that dissuades a lot of people from using a real estate agent is considering how much a real estate agent costs. There is a common misconception that estate agents will charge a lot for the sale of your property, but that is actually quite far from the truth. 

 

In the UK, a real estate agent will typically charge 0.9-3.5% of the final sale price of a property. If you take into consideration the amount of work a real estate agent does to help you achieve a sale, the cost is not really that substantial. 

 

Work With Estate Agents You Can Trust

Hopefully, this blog has provided you with more insight into why working with a real estate agent is beneficial. If you are looking to sell your property and would like to work with a real estate agent that you trust, get in touch with the Lyons Estates team today. 

 

With the help of our real estate agents, we can ensure that you sell your property successfully.